Case Study

FIUMARA CULINARY

Fiumara Culinary is a US store for professional chef wear: chef coats, aprons, chef pants, kitchen shoes and front-of-house uniforms from Kentaur, Bragard, Chef Works, Le Nouveau and its own label, with bulk orders and custom embroidery for kitchen teams. MILEDEVS rebuilt the homepage section by section, added a Chef's Choice capsule to the navigation and supported the live store with faster product and collection pages, cart fixes and a CRO audit.

Platform
Shopify
Year
2024
Niche
Chef Uniforms & Workwear

Details

Real results of work with brands on social media. Numbers that speak for themselves.

1
Chef Uniforms & Workwear

HOMEPAGE REDESIGN

Rebuilt the homepage section by section to the new design: a video hero with a scrolling bar of restaurant and chef association logos, featured bestsellers, category tiles, a trending products slider, a FAQ and a final call to action.

Add case image
2
Chef Uniforms & Workwear

BENEFITS & SOCIAL PROOF

A rebuilt benefits bar with five icons and pop-up details, and the “What Top Chefs Are Saying” testimonials turned from a vertical list into a horizontal slider placed higher on the page.

Add case image
3
Chef Uniforms & Workwear

CHEF'S CHOICE CAPSULE

A new Chef's Choice dropdown in the main menu, set up to take more capsule collections, and a refreshed hero for the Lielle Capsule Collection, the Kentaur line chosen by Chef Marcus Jernmark for his restaurant.

Add case image
4
Chef Uniforms & Workwear

SPEED & CART FIXES

Faster collection and product pages with correctly sized, sharper images, a product gallery that resizes without distortion and readable filters, plus a fix that keeps sold-out sizes out of the cart.

Add case image
5
Chef Uniforms & Workwear

MOBILE EXPERIENCE

Mobile layouts got their own attention: an uncropped capsule hero with centered, readable text, a compact two-column footer for small screens, and header and footer spacing the store team can adjust in the theme editor.

Add case image
6
Chef Uniforms & Workwear
Add case image
[Client Testimonial]
We knew exactly what we wanted — and they made it real. They didn't just follow specs; they pushed every element to perform.

Fix, build, or scale your store.

get started now

No long proposals.

No wasted time.

Just expert execution that drives results.